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The Aquafina Deceit: Corporate America on the Slippery Slope

Consider the saga of PepsiCo’s Aquafina Bottled Water. On the bottle is a graphic showing picturesque mountains with a red-orange sun behind them. The label includes the slogan, "Pure Water-Perfect Taste." But Aquafina is actually bottled tap water, sold at a premium price

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Fake Memoir Ethics: Of Seltzer, DeWael, and Wolves

After Richard Frey embarrassed Oprah Winfrey by deceiving her, book critics and many thousand of readers with his moving, inspirational, and almost completely made-up personal memoir “A Thousand Little Pieces,” there was considerable public debate over how accurate an individual’s recollections of his or her own life had to be before they turned a “memoir” into a novel. From an ethics point of view, it’s not much of a debate.

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The Perfect Deception: Hollywood Celebrity Weight-Loss Secrets

Pointing out that the ads for weight reduction programs are misleading is the equivalent of suggesting that Britney Spears is not “Mother of the Year”.

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1/31/2009

AIG, the Bonuses and the President’s Parties

12/21/2008

The Aquafina Deceit

5/19/2008

When Stupidity Trumps Honesty: The Bank, the Money, and the Starbirds’ Dilemma

3/21/2008

Fake Memoir Ethics: Of Seltzer, DeWael, and Wolves

11/07/2007

The Perfect Deception: Hollywood Celebrity Weight-Loss Secrets

10/25/2007

Donald Trump: Making Money Out of a Misconception

3/2/2007

"My Hero!" "That Will Be $900, Please. No Checks!",

2/2/2007

Sinister Signs in the Cartoon Caper

12/21/2006

Pizza Hut Ethics

7/6/2006

The Ethics of Charging "Too Much"

6/12/2006

Web Ethics: Publishing the Moronic E-mail

5/24/2006

More Office Shakedown Ethics

4/17/2006

Google Ethics, Part I

4/17/2006

Google 2: April Fool!

3/22/2006

Not An Ethics Hero: Sherron Watkins

3/5/2006

Ford’s Parking Space Punishment

2/15/2006

"All You Can Eat" Ethics

2/13/2006

The Ethics of Weight-Loss Commercials

2/1/2006

Sony’s Unethical Advertising Innovation

1/10/2006

More Ethics of Honest Mistakes

12/18/2005

Samsung’s Phone Camcorder Ad: Ethics Pollution

8/7/2005

Payola…Again

7/23/2005

Air Travel Ethics

7/20/2005

Disney, Cell Phones and Ethical Balancing

6/17/2005

Microsoft and the Spirit of Freedom

6/7/2005

No Tears for Arthur Andersen

4/27/2005

Attack of the Frequently Unethical Flyers

4/10/2005

Firing the Messenger

4/3/2005

The Secret Shame of Chex Mix

3/12/2005

Rejecting the Hackers

3/11/2005

Boeing Gets It

10/20/04

Raising American Jerks

9/27/04

Outback Steak House: Teaching Extortion

7/12/04

Unethical Service

6/30/04

Vampires and Construction

6/17/04

Fire Your Boss

5/3/04

Destroying Ethics

4/16/04

James Olis

3/27/04

Strings Attached

3/21/04

William C. Steere (March 2004 Ethics Hero)

3/16/04

Stupidity is Unethical

3/04

Budweiser (March 2004 Ethics Dunce)

3/04

Coca-Cola (March 2004 Trivial Liar)

2/25/04
Mind Poison
2/21/04
Skilling’s Ethics
2/11/04
Preachy Pilot
2/04

Halliburton (February 2004 Ethics Dunce)

   
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